Apple today introduced iPhone 5c, featuring an all-new design in five colors — blue, green, pink, yellow, and white. iPhone 5c is built on a foundation of familiar features like the 4-inch Retina display, blazing fast performance of the A6 chip, and the 8 megapixel iSight camera — all while delivering great battery life. iPhone 5c comes with more LTE bands than any other smartphone in the world, a new FaceTime HD camera, and iOS 7, the most significant iOS update since the original iPhone. “iPhone 5c is everything iPhone 5 was and more, in an all-new design packed with great features,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. iPhone 5c will be available in the U.S. on September 20 for a suggested retail price of $99 for the 16GB model and $199 for the 32GB model, and customers can pre-order their iPhone 5c beginning September 13

Apple today announced iPhone 5s, the most advanced iPhone yet. With its new A7 chip, iPhone 5s is the first smartphone with 64-bit technology, providing blazing-fast performance when launching apps, editing photos, or playing graphic-intensive games. iPhone 5s features an all-new 8-megapixel iSight camera and introduces the Touch ID fingerprint sensor, which allows you to securely unlock your phone with the touch of your finger. iPhone 5s comes with iOS 7, the most significant iOS update since the original iPhone. “iPhone 5s is the most forward-thinking smartphone in the world, delivering desktop class architecture in the palm of your hand,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. iPhone 5s comes in gold, silver, or space gray, and will be available September 20 at the suggested retail price of $199 for the 16GB model, $299 for the 32GB model, and $399 for the 64GB model.

Six years after it launched, the company appears to be set to classify its first-generation model as "vintage" in the US. The firm does not provide service parts or service documentation for obsolete products, and they cannot be sent to Apple engineers for repairs. For products classified as vintage in the US, spare parts will still be available for the next two years for customers who purchased their iPhone in California, due to an anomaly of American consumer law. Consumers who still want to service or repair their original iPhone can still do so through independent service centres. The original iPhone was discontinued in 2008 when it was replaced by the iPhone 3G. Apple reportedly sold 6.1 million first generation iPhone units in the year or so before the iPhone 3G was launched.